Medical tourism will become a new hot spot in the health service industry

The 4th China International Medical Tourism Exhibition was held in Guangzhou today. The exhibition held the exchanges and forums such as “New Trends in International Medical Care” and “Discussing the Integration of China's Medical Tourism and International Medical Tourism Market”. As the largest medical tourism exhibition in China, the conference will focus on exploring all aspects of global medical and tourism, providing comprehensive overseas medical tourism solutions, which will contribute to the development of China's tourism medical industry.

Medical tourism is a form of tourism that combines tourism and health services. Tourists can choose the appropriate tourist area according to their own conditions and doctors' suggestions, enjoy healthy butler service while traveling, and carry out effective health management. The purpose of physical and mental health. Medical tourism services range from cosmetic surgery to severe surgery, and people can experience exotic culture while seeking medical travel.

According to the needs of consumers, the current overseas medical tourism product system is mainly composed of intensive care, overseas medical examination, medical beauty, fertility support, pediatric diagnosis and treatment. Among them, the proportion of intensive care is as high as 41%, and the proportion of physical examination products is about 25%.

In recent years, medical tourism has become one of the fastest growing emerging industries in the world. According to data from the US Stanford Research, the growth rate of global medical tourism is twice that of tourism. It is estimated that by 2017, global medical tourism revenue will reach 678.5 billion US dollars, accounting for 16% of global tourism revenue, and China will become the main source of global medical tourism. In addition, the World Health Organization (WHO) predicts that by 2020, the medical health-related service industry will become the world's largest industry, while tourism and leisure tourism-related services will be in second place, and the combination will account for 22% of global GDP. The future medical and health service industry has broad prospects for development.

With the maturity of health care awareness and the increasing demand for outbound travel, countries with medical and tourism resources have become the focus of the medical tourism industry. Domestic online travel companies have also launched medical theme tour products. At present, the online travel enterprise product system mainly provides non-critical patients, providing consumers with comprehensive medical tourism products integrating health care and leisure.

At present, China's medical tourism is still in its infancy, and the professional institutions of the contractors and practitioners are insufficient. The unified norms of cross-industry, cross-regional and cross-language of medical tourism have not yet formed. Through the joint efforts of online medical enterprises, traditional overseas medical institutions and online travel enterprises, the various segments of China's medical tourism industry will be increasingly perfect.

In the online medical tourism industry chain, the professionalism based on medical resources is more attractive to consumers, while the online travel companies provide support for online medical vendors and consumers to provide customized itinerary and cultural experience services. With the continuous introduction of support policies, the future will be further improved in terms of entry barriers, industry review and supervision, and medical tourism institutions with conditions for development are expected to usher in development opportunities.

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